de Bono Thinking Systems®


When Structured Communication Meets Structured Thinking 

de Bono’s Six Thinking Hats® de Bono’s Lateral Thinking
Introduces a way to separate thinking into categories, allowing you to identify all aspects of an issue and make the best decision.  Empowers your talent to solve problems, challenge current thinking strategies and generate new ideas. 
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December 5th, 2016

McLuhan & Davies Communications Launches Dr. Edward de Bono Thinking Systems® Training Across Canada and the USA

TORONTO/CNW – McLuhan & Davies Communications, Inc. announces the launch of Dr. Edward de Bono’s renowned decision-making and idea-creation programs: Six Thinking Hats® and Lateral Thinking.

“We are excited to collaborate with de Bono Thinking Systems®, making McLuhan & Davies the only Canadian-based licensed distributor for all de Bono products across Canada and the USA,” says Amanda James, Vice President, Operations at McLuhan & Davies.

“It’s such a natural fit to represent de Bono’s structured thinking programs and add Six Thinking Hats® and Lateral Thinking to our structured communication training,” she adds.

Six Thinking Hats® and Lateral Thinking were developed by Dr. Edward de Bono – the world’s leading authority on conceptual thinking. Author of over 80 books, de Bono’s tools and methods have brought impactful results to business professionals. His training solutions have helped implement creativity in the workplace for decades.

Six Thinking Hats® introduces a way to deliberately separate thinking into distinct categories, which allows a person to identify and acknowledge all aspects of an issue. By examining and evaluating a topic from all angles, this creates a more complete and cohesive thinking process.

Similarly, de Bono’s Lateral Thinking provides a systematic process that will result in innovative thinking. It focuses on solving problems through unique and unorthodox methods, revealing creative elements that aren’t immediately obvious.

Not only does Lateral Thinking empower your talent to discover new approaches and generate creative ideas, it also provides concrete tools to turn your ideas into real opportunities.

Six Thinking Hats® and Lateral Thinking are now available in Canada and the USA through McLuhan & Davies. You can bring these workshops in-house or experience a public session in February 2017 in Toronto or New York City.

For more information, please visit

About McLuhan & Davies

McLuhan & Davies has provided business communications training for over 35 years worldwide. We teach people how to think, write and speak with CLARITY, BREVITY and IMPACT®.

For further information: Amanda James, Vice President, Operations, McLuhan & Davies Communications, Inc. 416-928-3131 ext. 245 or email